SEO (On page/Off page)
Job Description
We are seeking a skilled and experienced SEO Specialist to join our team. The ideal candidate will have a deep understanding of both on-page and off-page SEO strategies, with a proven track record of improving organic search rankings and driving website traffic. This role involves optimizing website content, conducting keyword research, building backlinks, and analyzing SEO performance to identify opportunities for improvement.
Responsibilities
- Develop and implement effective on-page and off-page SEO strategies to improve organic search visibility and rankings.
- Conduct thorough keyword research to identify high-potential keywords and phrases.
- Optimize website content, including meta tags, headings, URLs, and internal linking, to ensure best SEO practices.
- Create and curate high-quality content that aligns with SEO goals and enhances user experience.
- Build and maintain a strong backlink profile through outreach, partnerships, and other link-building strategies.
- Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEO software.
- Generate and interpret SEO reports to provide actionable insights and recommendations.
- Stay up-to-date with the latest SEO trends, algorithm updates, and best practices to ensure ongoing success.
- Collaborate with the content, design, and development teams to ensure SEO best practices are implemented.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 3+ years of experience in SEO with a strong focus on both on-page and off-page optimization.
- Proven experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Excellent understanding of search engine algorithms and ranking factors.
- Ability to conduct comprehensive keyword research and competitive analysis.
- Strong written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team in a fast-paced environment.
- Certification in SEO or related fields is a plus.
- Please submit your resume, a cover letter, and a link to your portfolio . We look forward to seeing your creative work!